Yatsen IPO Presentation Deck

Yatsen is the No. 1 Domestic Color Cosmetics Company and Aiming to Become the Largest Beauty Company in China 2019 Color Cosmetics Retail Sales Value (RMB BN) International Company 1 International Company 2 International Company 3 International Company 4 YATSEN International Company 5 PRC Domestic Company 1 International Company 6 International Company 7 PRC Domestic Company 2 Source: CIC Report 1. By color cosmetics retail sales value in China 2.1 1.9 1.5 1.2 1.2 5.3 3.1 6.7 15.9 International Company 25.2% 7.5% 8.3% 38.9% 27.4% 54.8% 7.0% 27.4% 2018-2019 Growth Rate (1) 91.1% PRC Domestic Company YATSEN 326.6% COMPANY OVERVIEW 9

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