Taboola Investor Presentation Deck

2023 FULL YEAR GUIDANCE: EX-TAC GROSS PROFIT RECONCILIATION Taboola ($ in millions) Revenues Traffic Acquisition Cost (TAC) Other Cost of Revenues Gross Profit Other Cost of Revenues ex-TAC Gross Profit Guidance FY 2023 $1,419 to $1,469 ($893 - $923) ($107 - $113) $416 to $436 $107 - $113 $526 to $546 62

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