Informa Results Presentation Deck slide image

Informa Results Presentation Deck

IIRIS: 2022 Priorities, Pace & Performance 2022 Scale Audience Development iris Audience Interactions 2021 Full-Year Results Presentation Unknown Audience Known, Engaged, Marketable Audience (KEMA) 80 IIRIS Tracker IIRIS Passport 2021 1bn 100m+ 10m IIRIS Recommend 2022 1.5bn 150m+ 14m IIRIS Segment ● ● ● informa gap¹> • Increased website dwell time by 20% Garnered audience behavioural insight, building depth of engaged audience profiles 2022: Embed IIRIS across major verticals to drive 40% increase to overall KEMA IIRIS Recommend Game Developer Rolled out 350k+ recommended articles Informs additional audience interests 35
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