Snap Inc Results Presentation Deck

Revenue by Geography (in millions, unaudited) YOY Change QUARTERLY REVENUE $208 $13 $27 $167 Q3'17 62% $286 $26 $40 $219 Q4'17 72% $231 $27 $33 $170 Q1'18 54% $262 $45 $40 $177 Q2'18 44% $298 $40 $50 $207 Q3'18 43% $390 $58 $62 $269 Q4'18 36% North America¹ FULL YEAR REVENUE $825 $60 $102 $663 FY 2017 Europe² 104% Total revenue for geographic reporting is apportioned to each region based on our determination of the geographic location in which advertising impressions are delivered, as this approximates revenue based on user activity. This allocation is consistent with how we determine ARPU. ¹North America includes Mexico, the Caribbean, and Central America. 2Europe includes Russia and Turkey. $1,180 $170 $186 $824 FY 2018 43% REVENUE UP 36% YOY AND 31% QOQ; FULL YEAR REVENUE INCREASED 43% TO $1.2 BILLION Rest of World 9

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