Linkedin Start Up Pitch Deck

1. Market for InLeads: Search Advertising Is Large and Growing Fast Online advertising markets ($ Millions) $10,000 $9,000 $8,000 $7,000 $6,000 $5,000 $4,000 $3,000 $2,000 $1,000 $0 $8,087 $111 2000 $7,134 $362 2001 $6,009 Sources: PriceWaterhouseCoopers, Goldman Sachs August 2004 CONFIDENTIAL $1,100 2002 Search Core online advertising $7,267 $2,000 2003E Classifieds/listings $9,082 $2,800 2004E De-mail Linkedin Your network is bigger than you think LinkedIn InLeads improves on Google AdWords model Info on searcher Focused white- collar demographic ($2-$50 CPC vs. $0.35 CPC for unfocused demographic) Ability to monetize CPM, CPC, and leads 24

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