Shopify Investor Day Presentation Deck

Cross-Sell T LEVERAGING AI Sales Team Productivity: ~2.5x YoY INCENTIVIZE VALUE CREATION Sales Team ROI: ~2.5x YoY *Productivity defined as Lifetime Margin per effective sales head in a given period Growth rate represents Q3-23 compared to Q3-22 and based on global sales rep team **ROI defined as Lifetime Margin divided by sales rep costs in a given period Growth rate represents Q3-23 compared to Q3-22 and based on North America reps only

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