Azerion Investor Presentation Deck slide image

Azerion Investor Presentation Deck

Vertical integration maximizes efficiency for all parties Illustrative allocation of highly intermediated ad spend vs. Azerion's model Traditional ad spend value chain Each intermediary takes out ~5-10%¹ DSP SSP User data Fraud detection Viewability tracking Brand safety tracking Business intelligence software Ad serving Dynamic Creative Identity management Digital publishers receive... Fragmented, complex market azerion Azerion places ad on 3rd party content azerion More efficient, retaining value and sharing it with our clients Digital publishers can receive larger share We act as an efficient one-stop shop (1) Management estimates. 3 Azerion places ad on own content Buying efficiency for advertisers/agencies azerion More revenues in our ecosystem Optimized for advertisers, publishers and Azerion 1 I I I T I 1 Azerion creates a win-win-win proposition: 3 Digital publishers win: more revenues and more engagement Azerion wins: higher margin and higher customer retention Advertisers win: less revenue leakage of ad spend and increased buyer efficiency 11
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