Asos Investor Day Presentation Deck

LO 5 Multiple levers to accelerate future growth & margin And today we are sharing a comprehensive plan to achieve our medium-term ambition 01 Leverage our platform and capabilities Launch of Partner Fulfils & ASOS Services Improve our core customer propositions Evolve our marketing capability Leverage Premier Drive operational excellence 02 Double down on our winning offer Double down on our fashion credibility Strategic category expansion Brand Partnerships 03 Truly localise our offer and invest in marketing to win in our most important markets Leverage infrastructure Localise assortment Back with marketing investment 28 asos

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