BAT Results Presentation Deck slide image

BAT Results Presentation Deck

Pakistan is Already our Third Largest Velo Market* BAT A BETTER TOMORROW Consumer-centric positioning BREAKIN BREAK FREE FROM CONVENTION KFREE WITH VELO ALL THE ENJOYMENT NO SMOKE, NO ASH, NOTAR. #MoveOnToVelo The tea and contains notion octub AVAILABLE AT VEO.COM 18+ ONLY. THIS PRODUCT CONTAINS NICOTINE AND IS ADDICTIVE KEEP OUT OF REACH OF CHILDREN. ALL THE ENJOYMENT NO SMOKE, NO ASH, NO TAR.* #MoveOnToVelo AVAILABLE AT VELO.COM 18+ ONLY. THIS PRODUCT CONTAINS NICOTINE AND IS ADDICTIVE. KEEP OUT OF REACH OF CHILDREN. 340k Velo consumers veloundstation e * In terms of volume. ** At constant rates. See Appendix A2. # ផ Q Engaging digital approach ♡ THIS PHONE WILL LOOK GOOD IN YOUR HAND VE O PRESENTS VEE IMETOŠKE candoned Communikation +30m audience reach Innovations driving growth FOR YOUR KEEP IT FRESH EVERYDAY MOMENT TUCK AN ELAICHIBLAST NICOTINE POUCH THE EASTERN MIX YOU'VE GOT VELO AVAILABLE AT VELO.COM FOR YOUR SPICY WEEKEND MOMENT TUCK AN EXOTIC BLACK NICOTINE POUCH. THE EASTERN YOU'VE GOT VELO AVAILABLE AT VELO.COM Flavours delivering +20% sales Fast scale up with local production 7x Revenue growth since 2020** 2020 2021 2022 Lowest Velo COGS globally Further Pilots in 2023: Japan, South Africa, Kenya and More 27
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