Sinch Results Presentation Deck
New operating model
Business Unit
Financials
Focus 2022
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Enterprise &
Messaging
President
Anders Olin
46% of proforma GP*
23% gross margin*
17% GP growth in 2021**
Gross profit growth
recovery & attention to
gross margins
Ensuring opex grows in
line with gross profit
Cross sales of other
products to large
enterprise customers
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Voice
President
Ed O'Hara
32% of proforma GP
46% gross margin*
7% GP growth in 2021
Sales efforts & product
development to
accelerate voice sales to
enterprise customers
• Cross sales of voice and
messaging
• International expansion
8YY reform
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* Applications is currently included in Enterprise & Messaging ** Including Applications. Excluding ACL (India) and Wavy (Brazil)
Developer &
Email
President
Will Conway
11% of proforma GP
77% gross margin*
30% GP growth in 2021
Continued focus on
profitable growth
Cross sales of Email to
Sinch enterprise
customers
Cross sales of SMS to
Pathwire developer
community
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Applications
President
Eduardo Henrique
Currently included in
Messaging
Separation of
Applications offering into
separate business unit
Includes Chatlayer,
MessengerPeople,
Sinch4Marketing,
Contact Pro
2022 focus on product
unification and
international expansion
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SMB
President
Paul Perrett
11% of proforma GP
62% gross margin*
28% GP growth in 2021
Continued growth in the
United States through
new customer acquisition
Integration of SMS
backend to Sinch global
platform
Extension of
omnichannel capabilities
leveraging Sinch
Conversation API
SMB Small and Medium-sized Businesses
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