Creating the Future of Finance - Breakthrough Innovation
K
KASIKORNTHAI
KBank: Business Highlights
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ธนาคารกสิกรไทย
开泰银行 KASIKORN BANK
K
KASIKORNTHAI
Customer Segments
Corporate
Business
Multi-Corporate
Business
Large Corporate
Business
Company with annual sales >Bt5,000mn
ธนาคารกสิกรไทย
开泰银行 KASIKORN BANK
Company with annual sales >Bt400mn to Bt5,000mn
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SME Business
Retail
Business
Medium Business
Small & Micro
Business
High Net Worth
Individual
Affluent
Individual or company with annual sales >Bt50mn to Bt400mn
Individual or company with annual sales ≤ Bt50mn, and with commercial
credit limit Bt15mn
Middle Income
Mass
Individual wealth with KBank and its wholly-owned subsidiaries* ≥ Bt50mn
Individual wealth with KBank and its wholly-owned subsidiaries*
≥ Bt10mn to < Bt50mn
Individual wealth with KBank and its wholly-owned subsidiaries*
≥ Bt15,000 to < Bt10mn
Individual wealth with KBank and its wholly-owned subsidiaries* < Bt15,000
Customer-centric strategy: offering a full array of financial solutions and a satisfying
experience to our customers
➤ Synergistic portfolio management by monitoring eight customer segments
▸ Offer financial solutions from among KBank, its wholly-owned subsidiaries, and the insurance company
Make significant progress towards long-term aspirations; performance on track
Note: *Wealth with KBank and its wholly-owned subsidiaries is defined as savings and investments, such as deposit products with KBank, mutual funds with KAsset; or the monthly income
of an individual customer
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