RBC Business Segments and Market Strategy slide image

RBC Business Segments and Market Strategy

Wealth Management ■ ☐ Extending our #1 position Canada - Extending our industry leadership Grew HNW market share by ~500 bps to 20% in the last five years (1) and anticipate reaching 22% market share by 2020 Maintaining profitable growth in a challenging market Generating -31% of RBC Wealth Management earnings with strong pre- tax margin, highest among North American peers (3) Driving strong advisor productivity Canadian leader in fee-based assets per advisor (1) Consistently driving revenue per advisor of over $1.2MM per year, 41% above Canadian industry average(1) Competitive hires delivering strong new asset growth Fee-based assets per advisor(2) ($MM) Over 2.0x the peer average $71 $35 RBC Cdn Peer Average Leveraging Enterprise linkages to continue to extend market share gains U.S. Wealth Management Focus on the successful integration of City National and begin to deliver on planned synergies Steadily increasing advisor productivity and continue growing complementary distribution through successfully recruiting revenue producers and establishing new clearing relationships Improving operational efficiencies and leveraging RBC's global capabilities to broaden our product offering International Wealth Management Focusing on UHNW and HNW client acquisition from select markets where we have scale Leveraging RBC's global capabilities (Global Asset Management and Capital Markets) RBC Business segments (1) Investor Economics report on RBC's full wealth and investment offering in Canada, October 2015. (2) Investor Economics report, October 2015. (3) As per BCG Global Wealth Manager Benchmarking 2014. 16
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