Q3 2023 Smartphone Market Share and Xiaomi 14 Series Launch

1 Steadfast Execution of Smartphone Premiumization Strategy Increasing Positive Ratings from Our Users¹ Xiaomi 14 Series Xiaomi MIX Fold 3 Xiaomi 13 Ultra Xiaomi 13 Series Xiaomi MIX Fold 2 Xiaomi 12S Ultra 99%+ 99%+ 99%+ 99%+ 99%+ 98%+ Smartphone Market Share² by Week in Mainland China 21.9% RMB4,000-6,000 Smartphone Market Share² by Week in Mainland China 51.1% W33 W34 W35 W36 W37 W38 W39 W40 W41 W42 W43 W44 W45 W33 W34 W35 W36 W37 W38 W39 W40 W41 W42 W43 W44 W45 Positive review rate on JD.com in one month after product launch. For Xiaomi 14 Series, the positive review rate on JD.com was collected by the end of November 19, 2023. Based on ratings from Xiaomi JD self- operated flagship store 2 By units sold in mainland China, according to third-party data. W33-W45 refer to the week starts from Monday August 14, 2023 to Monday November 06, 2023 וח 15

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