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Investor Presentaiton

Typical Ross Customer ☐ Demographic About 70-75% female, shopping for herself and other family members Wide range of household incomes - "want a bargain" versus "need a bargain" Price and value matter most - great deals on brands she loves is a key way of showing her that value Embraces the "treasure hunt" format and spends time shopping for bargains Core customer averages about two- to-three store visits a month ROSS DRESS FOR LESS® August 2021 How We Reach Her Marketing reflects the business strategy - bargains on a wide assortment of brands and styles Television is an effective medium to reach customers with a strong value message ☐ ☐ ◉ Creates and sustains awareness Encourages frequent shopping Cost effective vehicle Also engaging customers through social media (e.g., Facebook, Instagram) and other digital channels dd's DISCOUNTS® 9
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