Bajaj Allianz Corporate Update
BFSI Marketplace Business
STRATEGY
B
BAJAJ
FINSERV
BFSI marketplace by BFSD, is a unique & diversified Marketplace for Financial Services which
acquires large number of consumers and cross-sells products by leveraging Technology & Analytics.
DIFFERENTIATORS
Diversified Marketplace Business Model
Choice, Cost & Convenience
Digital Technology
Advanced Analytics
Open Architecture platform offers Financial products'
variants across Loans, Cards, Insurance, Investments &
Payments in partnership with leading industry players
■ Wide choice from offerings of ~60 manufacturers
'Compare, select & buy'
■ Convenience of end-to-end digital journey and
frictionless fulfilment
■ Cloud based digital native architecture leveraging API
ecosystem, Big Data, modern web and app
technologies
☐
Leveraging large customer franchise and its digital
footprint through advanced analytics to give
personalized recommendations and increase cross-sell
penetration
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