Investor Presentaiton
2
Customer focus
Digital adoption has accelerated resulting in increased
mobile customer base and digital sales penetration
44.2 mn
(+15%)
Digital customers
37.3 mn
(+21%)
Mobile customers
Digital technology
boosting financial access
50%
Digital sales²
as % of total sales
Santander
Traditional banking
Branches, ATMs,
retail agents, ...
Digital banking
Internet, mobiles, tablets,
smartphones and smartwatches...
+18% YOY
# Accesses³
(online & mobile)
+27% YoY
# Transactions4
(monetary & voluntary)
Guaranteeing access for all segments
● Sparsely populated communities Low-income communities
● Most vulnerable groups
O University students
Note: data as of Q1'21 and year-on-year changes
(1) Every physical or legal person, that, being part of a commercial bank, has logged in its personal area of internet banking or mobile phone or both in the last 30 days
(3) Percentage of new contracts executed through digital channels
Private accesses. Logins of bank's customers on Santander internet banking or apps. ATM accesses by mobile are not included
(4) Customer interaction through mobile or internet banking which resulted in a change of balance. ATM transactions are not included
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