New Business Organisation

BNL Grupp BNP PARIBAS BNP PARIBAS Individual Customers More Dedicated and Specialised Client Management Current BNL model Target model 2.5 mn clients Managed by dedicated RM 13% 30% 87% Managed by pool of Account Managers 70% Segments based only on financial wealth Segments based on financial wealth, age, profession, potential, product usage Adapting to client relationship needs Retail Banking in Italy 53 53

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