Investor Presentaiton
JAPANESE INSURANCE MARKET REMAINS HIGHLY ATTRACTIVE
Global Life Insurance Market(1)
JAPAN RANK
2nd
Household
Wealth
•
MARKET
SHARE
13.5%
LIFE PREMIUMS
¥38.4 trillion $354 billion
Investable
Asset Pool
Retirement
Market
Product
Trend
•
Market Opportunities
Household sector wealth ¥1,880 trillion
($17 trillion) (2)
¥961 trillion ($9 trillion) household pool of
currency and deposits is among the world's
largest (2)
Expansion driven by aging population, increased
emphasis on individual responsibility for
financial security
Customers prefer insurance products to equities
for savings and investments, and have interest in
non-yen products
Distribution
Trend
•
Captive agents remain most significant
distribution channel
•
Banks and independent distributors have growing
distribution opportunities
1) Source: Swiss Re - World Insurance in 2017, based on 2016 life insurance premiums. The market share is calculated in U.S. dollars.
2) Source: Bank of Japan (data as of December 2017). Translated to U.S. dollars at uniform currency exchange rate (Japanese yen 111 per U.S. dollar).
Prudential
Tokyo Investor Day 9.27.2018
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