AIS Mobile Market Strategy 2018

2Q18 & 1H18 Financial Highlights AIS Bt mn 2Q17 1Q18 2Q18 % YoY %QoQ 1H18 % YoY Mobile revenue 30,800 31,172 31,203 +1.3% ▲0.1% 62,376 *2.2% FBB revenue 738 1,013 1,094 *48% *8.0% 2,107 464% Other revenues* 615 962 1,167 *90% 421% 2,129 ▲77% Service revenue ex. IC & 32,153 33,147 33,464 ▲4.1% 1.0% 66,612 *4.9% equipment rental IC and equipment rental 1,068 1,418 2,845 ▲166% ▲101% 4,263 ▲98% Service revenue 33,221 34,565 36,309 19.3% 15.0% 70,875 47.9% SIM and device sales 5,858 6,368 5,919 *1.0% ▾7.1% 12,287 40.2% Total revenue 39,079 40,933 42,228 48.1% 13.2% 83,161 16.7% Cost of service (16,520) (17,281) (19,202) ▲ 16% 11% (36,483) 11% SG&A (6,701) (6,336) (6,197) ▼7.5% ▼2.2% (12,533) 43.2% EBITDA 17,108 18,905 18,998 11% 40.5% 37,903 10% EBIT 9,776 10,826 10,673 *9.2% ▾1.4% 21,499 46.4% NPAT 7,215 8,037 8,005 +11% ▾0.4% 16,042 17.6% CAPEX 11,334 6,467 4,798 ▼58% ▼26% 11,265 ▾51% Sales margin -2.7% -1.1% -3.0% ▼30bps ▼190bps -2.0% +280bps Reported EBITDA margin 43.8% 46.2% 45.0% A120bps ▼120bps 45.6% ▲140bps -ex. equipment rental 43.8% 46.9% 47.0% *320bps 10bps 47.0% 280bps EBIT margin 25.0% 26.4% 25.3% 30bps 110bps 25.9% flat NPAT margin 18.5% 19.6% 19.0% +50bps ▼60bps 19.3% ▲20bps *Other revenues include enterprise data services, including CSL and other revenues 16

View entire presentation