Asos Investor Day Presentation Deck
© 2021 asos
We have the foundations in place to accelerate the pace and
intensity of delivery
What we've built
Where we're going
Well-positioned to win
our target customer
Huge opportunity with a
2030 TAM of £430bn¹
2
Winning customer offer
with superior economics
15
Multiple levers to accelerate
future growth and margin
3
Strong scalable global
platform to leverage
6
Focused plan to execute
and capture opportunity
1 Internal estimate for 2030 based on Global Data forecasts through 2025 for Fashion and Beauty sectors, and age share of spend from Global Data Fashion Age Spending Forecasts prepared for
ASOS in June 2021. Fashion includes Clothing, Footwear & Accessories, excluding children's clothing and footwear. Beauty includes Make-up, Haircare, Skincare, Fragrances, Suncare, Male Toiletries
and Personal Hygiene. TAM includes 16-34yo spend in the UK, US, EU and ASOS focus ROW markets. Data is inclusive of sales tax.
6
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