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Investor Presentaiton

Insurance Insurance is accretive to the Group, with very strong exposure to high growth markets across Asia. Profitable and accretive returns for Group USD Gross premium annual growth² (2013) Emerging Asia life premium growth³ (2014-2020) Market 14% +11% 11% growth opportunity1 HSBC Insurance performance Hong Kong China 2014 2020 Manufacturing revenue Distribution revenue +16% +4% Q1 2014 Q1 2015 Q1 2014 Q1 2015 27% 49% 51% 73% 2014 Asia Rest of World 5. 1. Life Insurance 2. HK TDC (Trade Development Council) research 3. CAGR, Munich Re Insurance Market Outlook (May 2014) 4. 2014 EY Asia-Pacific insurance outlook Significant growth opportunity, particularly in Asia ■ Asia's share of the global middle class will almost double by 20204, driving growth and demand for wealth products including insurance, particularly to meet saving and protection needs ■ Asia's aging population, particularly in China5, is increasing the need for retirement and protection products as public systems become strained Increasing international availability and usage of RMB drives demand for RMB-denominated insurance products ■ Continued focus on the high quality and underpenetrated customer base in Hong Kong where market growth has exceeded 13% for the last 2 years The insurance business is positioned for quality earnings ■ Insurance contributes positively to Group CET1 capital through the dividends it pays to the Group, with a high RoRWA Significant distribution footprint in markets where bancassurance is the predominant channel Proactively addressed the conduct agenda improving customer outcomes and minimising the risk of mis-selling Next steps ■ Committed to invest in Asia to capitalise on growth opportunities Fill in product gaps, enhance offerings, and simplify processes while increasing distribution capabilities and capacity ☐ 2014 EY Waves of change Support development with improved data and analytics 6. Principal RBWM financial data presented on an "adjusted" basis with comparatives translated at Mar 2015 exchange rates 14
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