Investor Presentaiton
Enhancing bottom-line impact through digital transformation
DIGITAL
ONBOARDING
CUSTOMER INTERACTION
PERFORMANCE
FINANCIAL ENGAGEMENT
~ 20%
New to Bank Customer
Acquisition via DoB (1)
6.6 mn
Active Digital Customers
►
More digital-savvy &
Younger
Mobile penetration: +20 pp
higher
Number of financial
transactions made from
mobile:c. 36% higher
Customers b/w the ages
18-35: 20% higher share
+88%
Monthly app login (2)
+29%
# of mobile customers
conducting financial
transactions (3)
+7 pp
Mobile NPS (2)
2x
Digital customer x-sell
compared to non-digital
84%
>
GPLs sold through digital
channels (3)
52%
Credit cards sold through
digital channels (3)
53%
Bancassurance products sold
through digital channels (3)
+62%
# of financial transactions
through mobile (3)
►+25% Payments (3)
►+74% Money transfers (3)
+8pp
Share of mobile in financial
transactions (3)
▸ +6pp share in payments (3)
►+7pp share in money transfers (3)
Digital
Transformation Journey
(1) Since May'21
37 (2) Since the beginning of 2020
(3) YOY
AKBANKView entire presentation