Grubhub Investor Presentation Deck
Economic Parity of Delivery Orders at Scale
(1)
Illustrative Unit Level Economics at Steady State
(1)
Average Ticket Size
Commission Paid by Restaurant
Commission
Delivery Fee Paid to Grubhub
Grubhub Revenue per Order
Credit Card & Care Expenses
Payment to Delivery Partner
Grubhub Profit per Order
Profit Margin
Grubhub without
Delivery
$30.00
15.0%
$4.50
$0
$4.50
$1.10
$0
$3.40
76%
Grubhub Delivery
Scenario 1
$30.00
27.5%
$8.25
$2.75
$11.00
$1.10
$6.50
$3.40
31%
GH
Actual average ticket size, commission rate to restaurant, diner facing fees and payment to driver partner will vary based on market
Grubhub Delivery
Scenario 2
$30.00
32.5%
$9.75
$1.25
$11.00
$1.10
$6.50
$3.40
31%
In the Grubhub without delivery model, delivery fee is kept by restaurant (Approx. $2-5 per order)
Grubhub sets fees in the delivery model, incl. diner delivery fees and fees paid to delivery partner
Efficiency of scale allows Grubhub to drive down cost to the consumer
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