a16z Podcast Market Overview

Since Apple launched its Podcasts app in 2012, smartphones have grown to become the most common device for podcast consumption In the past 30 days, which devices have you used to watch, download, or listen to a podcast? (Nielsen) 30 Millions of users 18+ 20 9.5 10 3.9 1 0 2014 13 9.8 4.4 1.1 2015 Source: Nielsen https://www.nielsen.com/us/en/insights/reports/2018/nielsen-podcast-insights-q1-2018.html © 2019 - Andreessen Horowitz 17 9.8 4.6 2016 23.9 10.4 5 1.7 2017 Smartphone Computer Tablet - Other 70% YoY rise mostly from Smart Speaker sales 8

View entire presentation