Strategic Business Opportunities and Technological Tailwinds
Our Journey So Far
> 2021
Start of DST channel
Focus on spends and activation post Covid
Back to office with full strength
Implementation of RBI master guidelines
4.5 million customers
6000 Cr monthly spends
4
2018-2019
• Focus on scaling sourcing and Acquisition
• Core system migration from HP to Fiserv
•
RBL Mycard App 1.0 launch
CRMNEXT launch
• 1 Million customers - July'18
.
.
2 million customers - July'19
Book size of 5,000 Cr - Feb'19
3
2
2020-2021
.
Consolidation of portfolio
Credit interventions to mitigate loss
Regulatory modifications
Focus on governance
Discontinuation of DSA sourcing
Launch of cards on Visa platform
Moratorium & restructuring
3 million customer base - Apr 21
10K book size - Jan'20
RBL MyCard App 2.0 launch
1
RBL BANK
80
Years In Your Service
ESTARUSHED IN 1943
2014-2017
•
•
Acquired RBS Portfolio
Team and resources
setup
Ratnakar to RBL Bank
•
Branding
•
Invested
proposition
in
value
JMD office setup in 2016
Launched Bajaj and
Bookmyshow products
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