Investor Presentaiton
PLACEHOLDER: build out synthesis on how we're thinking about
consumer demand
Where are
Public facility
Private clinic
mothers going?
PPMV/
Pharmacy
Home / shop/
traditional h.
Share
23%
9%
31%
34%
Current ORS use
51%
34%
21%
9%
Current AB/AM
~50-70%
~50-60%
~40-55%
~15-20%
use
Provider
CHEW
Nurse
characteristics
Nurse
Doctor
Skilled retailer
Unskilled
retailer
Doctor
Provider
KOLs, Medical
KOLs, Medical
Medical Reps,
Canvassers,
Influencers
Reps, Canvassers Reps
Canvassers,
Customer
Skilled HCPs
Demand
Level of provider High
High
Moderate
Low
influence
Other Influencer
Channels
Facility based services (ANC,
immunization)
MNCHWs
Community networks
Limited facility based services
Community networks
MNCHWs (?)
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