Investor Presentaiton
GameStop Has Not Taken Bold Action
restore
GameStop
"If E3 is the Vatican, why is
GameStop not the local church?"
- CCO Frank Hamlin, 2014
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After attending an E3 event in 2014, Frank Hamlin, Chief
Customer Officer, pitched the idea of becoming the 'local
church' of gaming
Management and the Board seemed to reject this proposal
by focusing their efforts on a failed retail strategy
It took six years for GameStop to reverse its strategy
In 2019, to create an experiential gaming experience,
GameStop initiated its Tulsa market test in 12 stores
including:
try-before-you buy,
eSports competitive gaming, and
a collectibles experience
Results have yet to be announced
Source: GameStop earnings transcripts, articles.
Note: Permission has not been sought nor obtained to use quote.
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