Freshpet Expansion and Growth Strategy

On track to deliver adjusted gross margin improvement Q1 Q2 Q3 Q4 • Price increases implemented · Benefit of price increases realized Innovations freshpet launched Start-up 4th line on 24/3.5 Benefit of innovations realized • Benefit of 24/3.5 staffing realized Freshpet Adjusted Gross Margin Progress Adj. Gross Margin Q4 2018 49.4% Q1 2019 50.4% • 51+% Adj. Gross Margin target 38

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