Q2 2021 Competitive and Network Overview
Strategy
Network
Innovation
Subscribers
Totalplay®
Financial
Performance
Expand and improve Mexico's
only 100%-Fiber network
offering broadband,
entertainment, and productivity
services
Deploy most advanced
infrastructure to offer faster
speeds, greater capacity, and
better reliability to residential
and enterprise customers
Leverage state-of-the-art
network design to adapt rapidly
to new technological
developments and keep pace
with growing bandwidth
demand
.
•
•
•
Improve user experience with
differentiated customer service
and superior products that meet
customers' evolving demands
Improve with new technology
our unique IPTV system that
turns regular linear pay TV into
a on demand, anytime, and
anywhere 4K experience
Grow new business
opportunities such as next
generation WiFi
Introduce new products and
services like Addressable
Advertising, Anytime TV, and
TotalPlay Mobile App
Provide superior product
offerings, bandwidth
capabilities, and compelling
value to increase market share
while simultaneously
commanding premium prices
• Deliver exceptional customer
service with fast response times
tailored to customers' needs
•
Retain subscribers with focus
on customer satisfaction,
programs to enhance customer
loyalty, and ARPU management
strategies
•
Increase market penetration of
•
•
existing network coverage while
growing lifetime value of each
customer
Control operating expenses
Focus on cash flow generation
and ROIC
• Lower cost of debt, extend debt
maturities and maintain target
leverage ratios
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