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1 ALIGN PRIORITIZING CLIENT GOALS AND OBJECTIVES AiAdvertising Alignment Sales Configurator ORGANIZATION CKruegers WORKSPACE All Workspaces ^ Alignment Welcome Project Plans Presentations Sales Configurator Data Personas Creative Activation Campaigns Performance 1→ What KPIs are important to you? Please rank the KPIs of higher importance higher on the list. Drag and drop to rank options ROAS (Return on Ad Spend) What is my CTA (Cost to Acquire > Net New Clients) What is my CTR (Cost to Retain > current clients to buy more or increase frequency) Increase in Traffic/Visitors Increase in Conversions Cost per Click Cost per Lead Click Volume Lead Volume Manage Sales Configurator

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