Strategic Development & Financial Growth

Sales development Einhell Brand Brand Development: Einhell in relation to Private Label Goal 2010 2016 2017 2018 2019 2020 2021 2022 2023 Einhell 68,4% 77,8% 80,5 % 82,9% 86,7% 89,5% 91,9% 92,3% >95% Privat Label 31,6% 22,2 % 19,5 % 17,1% 13,3% 10,5 % 8,1 % 7,7% Total 100,0% 100,0% 100,0% 100,0% 100,0% 100,0% 100,0% 100,0% 14

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