Strategic Business Opportunities and Technological Tailwinds
Rural Vehicle Finance - Journey
FY 2021
RVF Journey Started
in Dec' 20
28th Entrant into
Tractor business
Started with 3 States
and 70 locations
FY 2023
Added 1 State and
increased reach to
400+ locations
Reached 3% market
share of New Tractor
industry
Improved our rank to
11th among all
financiers
FY 2026
Will Cover 14 States with over
700+ locations
Target 7% market share
Will aim to improve our rank
and be in Top 5
Improved Used Tractor
Penetration
FY 2022
Launched RVF Digital
Journey
Added 5 States and
increased reach to
200+ locations
Reached 1.5% market
share of New Tractor
Ranked 16th among
all financiers
FY 2024
Added 3 States with
increased reach of
500+ locations
Target 4.5% market
share
Improved current
ranking to 9 after Q 1
Expand our focus on
Used Tractor Business
RBL BANK
80
Years In Your Service
ESTARUSHED IN 1943
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