Increasing Free Cash Flow Generation

The HubSpot Journey Performable Acquisition Marketing Hub Launch $50m CRM Launch Sales Hub Launch 1 $100m Service Hub Launch 899 200k Customers Clearbit Acquisition I Commerce Hub Launch 回 CMS Hub Launch PieSync Acquisition Operations Hub Launch 899 100k Customers $1b ARR 2 $500m $250m '06 '11 '12 '13 '14 '15 '16 '17 '18 '19 '20 '21 HubSpot founded Sales Hub originally launched and branded as "Sidekick". 2 ARR: Annual Recurring Revenue. Revenue 22 122 $2b ARR 23 123 HubSpot 13

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