SPRING SUMMER 21/22 Virtual Engagement & Financial Performance
Domestic Business
Opportunity
Market size
Addressable market size is currently
about 12,000 cr. and is expected to
move up to 23,000 cr. by 2025. Major
part of market is unorganized and
unbranded
Brand Strategy
Dual Brand Strategy: Welspun brand for
Mass market segment and Spaces for
Premium segment
Approach
Enhance our Brands repute via Trust,
Quality and Availability. Innovation
product offerings based on consumer
needs & pain points
Aiming to be "Har Ghar Welspun"
ā To be Leader in home textiles space in India by
2023
Innovative, Quality products, available at arm's
length
ā Nationwide presence -in urban and rural & be
preferred partners for every Modern Trade and
Marketplace Retailer
Brand Penetration
Particulars
Spaces
BY 2025
Welspun
Households
Target
# Outlets
1,000 Cr business by FY25
welspunindia.com
8 Lakhs
4,400
BY 2025
20 Lakhs
23,000
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