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Investor Presentaiton

CONCLUSIONS & RECOMMENDATIONS Potential next steps and follow-up of the exploratory mission MVO NEDERLAND GENERAL RECOMMENDATIONS Incorporate CSR as an integral component of business activities Although the OECD approach of CSR is very focussed on due dilligence in the supply (or value) chain, the practice in many countries - including Brazil shows that CSR is often still viewed as charity or philanthropy. When asked about their CSR strategy, many companies refer to donations of money or time to local projects, for example. These practices indicate that companies see CSR as what you do with your profit (charity) - and not how you make your profit (due diligence). Companies should base their CSR strategy on the OECD guidelines and incorporate CSR as an integral part of their business activities. The Brazilian government should support and stimulate this. In addition, the Dutch diplomatic network can include CSR even more in their business development, by researching CSR practices and opportunities, connecting key stakeholders and engaging with Brazilian counterparts. Close the gap between conventional farming and organic farming As shown in the example of Brasnica there are reasons why conventional production and organic production should interact and make use of each other's strengths. This should not be different for coffee production. Friso Spoor (The Coffee Quest): "There is a growing demand for organic coffee from Brazil. We are always looking for new partners, producing high quality organic naturals with that specific Brazil profile" Promoting and further developing organic coffee production in Brazil would be positive for a number of reasons. It provides producers with a way to diversify and de-commoditise their product: 1) It provides added value and opens new markets providing that demand and supply are matched. Considering the ever low world market price for coffee, this is a strong motivation. 2) The shift from chemical fertilisers to compost as well as the shift from agrochemical pest control to organic alternatives as part of so called integrated farm management - connecting diversification on MATCH-MAKING AND FURTHER RESEARCH - MINAS Stimulate de-commoditisation The Dutch private sector can support the further development and empowerment of relatively small farmers. In doing so, these farmers have the opportunity to diversify, specialise and increase quality over quantity. Here are some options to do this and stimulate sustainable practices on the go. 26
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