Investor Presentaiton

VIADA COMPELLING INVESTMENT OPPORTUNITY 1 Viad is favorably-positioned to benefit from a number of growth catalysts GES SHOW ROTATION IMPROVES 2018 Est 2019 Est 2020 Est ~100M Expect $100M ~ revenue increase from non-annual events in 2020 2 3 • ~(35M) to (40M) ~(25M) to (30M) PURSUIT GROWTH PROJECTS Mount Royal Hotel - opened July 2018 - FlyOver Iceland – expected to open 2019 West Glacier RV Park - expected to open 2019 Seward Windsong Lodge Expansion - 36 rooms expected to open 2019 GES SHARE GAINS IN AV AND CORP EVENTS Corp Events - AV Corp Events Other Services AV Other Events $1.7B TAM GES $1.7B TAM Rest of $0.9B TAM Market ~$55M capital investment with expected average IRR¹ of ~22% $4.3B addressable market with 4% market share 4 STRONG ACQUISITION PIPELINE Proven ability to acquire at strong IRRs 1 Assumes exit multiple of 10X EBITDA. VIAD 30

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