Investor Presentaiton
Business Model and Marketing Plan
The business model and marketing plan for be very straight to the point
Describe the company's business and revenue model
What is the overall business strategy?
■ How will you sell your product or service (distributors, internet)?
How will the company generate revenue for its product or service?
■ Describe the sales cycle for the company's product or service
Include pertinent info regarding relationship with government agency
Describe the Marketing Plan (if appropriate)
What is the go-to-market strategy?
What is the pricing model? Gross margin?
■ How will you access customers? (including advert. and promo.)
■ How will your product or service be distributed?
■ What customer support will be needed?
Note any commitments from partners, distributors, granting agencies, etc. regarding benefits
of your product
BRICKSTONE
SLIDES: 2-3 slides
TIME: About 3-4 minutes
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