Investor Presentaiton
BOQ GROUP
Multi brand strategy
Our multi brand strategy allows us to target attractive segments with brands and value propositions that work
Differentiation
& value
proposition
BOQ
The Human Touch
'The Relationship Bank'
Delivering premium service
through OUR UNIQUE OM
NETWORK.
Mature customers who prefer
personal relationships, first
time investors and first home
buyers.
Retail Bank
Virgin money
The Optimiser
'The Loyalty Bank' Digitally
disrupting banking by
offering value and
REWARDING CUSTOMER
LOYALTY.
Younger, digitally savvy and
aspirational.
me
BOQ
FINANCE
The Striver
'Banking made simple and
doing good' SIMPLE, FAST
AND SOCIALLY
CONSCIOUS banking to
help everyday Australians get
ahead.
PAYG with more equity -
digitally aware and not
requiring face to face
support.
•Digital Brokers
BOQ
SPECIALIST
Business Bank
BOQ
BUSINESS
BOQ
FINANCE
BOQ
BUSINESS
BOQ
FINANCE
Specialised Business & Private Banking Services
Distinctive industry
tailored business and
private banking for
Healthcare, Technology
& Professional
Businesses.
• Specialist Bankers
Differentiated Full-
service proposition to
Diversified & Logistics
businesses.
• OM Branches • Digital
•
Digital Brokers
•
Channel
•
Brokers Call Centre
• Mobile Bankers • Call
Centre
• Mobile Bankers • Call
Centre
•
• Specialist Credit Officers
Branches
•
Products
Consumer
•
•
Finance Everyday Banking
•
.
Home Loans • Consumer
Finance Everyday Banking
Saving
•
•
Emerging
opportunities
• Home Loans
•
Finance Everyday Banking
Savings Insurances ⚫ SME
•
•
• Home Loans • Consumer
Savings Insurance •
Superannuation
Low-cost, scalable customer propositions aligned to brand segments
New Digital Apps to increase main bank relationship and transaction accounts
• Consumer Finance Data and insights
BANK OF QUEENSLAND LIMITED 2022 Full Year Results Presentation
Supporting Australian
businesses who are
farming, building or
investing (Agri, Social &
Property services).
⚫OMB • Branches
•
Specialist Bankers
•
Local Connections
•
Specialist Bankers
Specialist Credit Officers
• Branches
Home Loans Business Loans Business Transaction Banking
.
Foreign Currency (Smart FX) Equipment and Vendor Finance
• Dealer Finance ⚫ Insurance Premium Finance • Structured Finance
• Targeted profitable niche segment penetration in business lending
•
Market leading merchant acquiring and transaction banking solutions
Data and insights • Payments Hub Financial Markets Supply chain capability
.
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