Investor Presentation August 2023 slide image

Investor Presentation August 2023

EVOLUTION OF OUR COMPANY Royal Enfield is the global leader in the 250cc - 750cc, mid-weight motorcycles segment. With ~90% market share in the Indian mid-weight segment, we have rapidly grown our presence across the world with more than 1,029+ retail touchpoints across 60+ countries. Our world-class motorcycles are among segment leaders, in all key markets across Europe, Americas and the Asia-Pacific. With a vision to grow the mid-weight segment, we are focused on bringing a complete ecosystem of pure motorcycling to riding enthusiasts across the world. We have an exciting repertoire of rides and events that have fuelled the leisure riding culture globally. Our wide range of riding apparel, gear, and motorcycle accessories are the means of self-expression. With our line-up of evocative, world-class motorcycles along with several initiatives to grow the pure motorcycling ecosystem, we are well on our way to becoming a truly premium global consumer brand from India. 1901 1st Royal Enfield Motorcycle Produced Legendary Bullet was born 1932 1955 Royal Enfield forms Enfield India with Madras Motors INVESTOR PRESENTATION August 2023 Eicher Acquires Enfield India 1994 2008 500cc UCE Exports Begin UCE Classic & Bullet 350 Launched 2010 India's 1st Adventure motorcycle - Himalayan was Launched 2013 2017 2016 Twins Platform Launched 2018 2019 J-Platform introduced with the Meteor 350 2020 Entering a new phase with Hunter 350 2021 2023 2022 1st Motorcycle Rolled out of Royal Enfield's 2nd manufacturing Plant at Oragadam & New BRI Introduced Royal Enfield's 3rd Manufacturing Facility begins operations at Vallam & UK Tech Centre Studio Store Format Introduced in India The All New Classic 350 SUPER METEOR 650 Launched 8
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