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Tokyo Investor Day

FOCUS ON DEATH PROTECTION PRODUCTS CONTRIBUTES TO MARGIN STABILITY Annualized New Business Premiums (1) (2) Annualized Premiums In Force (1) (3) Savings (4) 16% Savings (4) 17% Retirement 19% Death Protection 59% Retirement 20% Death Protection 52% A&H 6% A&H 11% Strong mortality and expense margins Excellent persistency • Limited customer behavior risk 1) Japan only. Foreign denominated activity translated to U.S. dollars at uniform exchange rate; including Japanese yen 106 per U.S. dollar. U.S. dollar denominated activity is included based on the amounts as transacted in U.S. dollars. 2) For the year ended 12/31/15. 3) 4) As of 12/31/15. Annualized premiums in force, including paid-up policies and 10% of single premium. Percentages approximate. Savings includes annuities and yen-based bank channel single premium whole life. Sales of yen-based bank channel single premium whole life were discontinued in 2013. Prudential Tokyo Investor Day 9.15.2016 5
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