Guide to Going Public

The EY IPO readiness assessment: getting IPO-ready Are you prepared? Once you decided to go public, you will need to map out all the necessary steps. Advance preparation and planning are critical. Be ready to kick-start execution when the IPO window of opportunity opens. Getting IPO-ready in the correct way means implementing change throughout the business, organization and the corporate culture. As a public company, you will be subject to increased filing requirements, transparency, compliance, scrutiny by regulators, investors and analysts, and overall accountability for delivering on promises. To start the IPO planning and preparation process "on the right foot," the EY IPO readiness assessment is a structured approach designed to guide the company through a successful IPO transaction to a strong debut in the IPO market. Successful IPO- bound businesses start to prepare 12 to 24 months before the IPO - in many cases with an IPO readiness assessment. What are the objectives and values of the EY IPO readiness assessment? Our assessment is designed to guide your company through a successful transformation from private to public status. Executives also want to understand more of the "measures that matter" what it takes to win in the capital markets. Typical objectives are: - 1. Define an IPO base case that would become important information for the assessment. 2. Identify the IPO readiness gaps and assess the efforts required to get ready. 3. Train the key people on IPO leading practices and regulatory requirements. 4. Prioritize the gaps in an IPO road map. Perceived values of conducting an EY IPO readiness assessment include: It saves costs by having transparency on how to get IPO-ready. In an integrated approach, the assessment helps owners and managers map out what organizational changes are needed prior to going public. It saves time getting valuable insights in IPO leading practices. It helps decide which options best fit your business strategies and objectives, delivers an IPO base case and builds the road map to get IPO ready. It raises transaction certainty in unpredictable IPO markets. The right team, right story, right timing and right pricing are pivotal to success. EY teams view every IPO as transformational. It should occur over time in a structured way that maximizes transaction value. This is an important step in the lifecycle of the entrepreneurial businesses we serve. Getting readiness will provide flexibility in timing and help ensure a strong debut in the capital markets. It helps assess the readiness of your company to meet the shareholders and market expectations post-IPO. 14 | Guide to going public EY

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