FY20 Financial and Strategic Overview
Areas of planned strategic investment
STRATEGIC
PRIORITIES
Drive cloud accounting
Grow small
business platform
AREAS OF
PLANNED
INVESTMENT
Best-in-class cloud accounting
for small business
Extend access and distribution
to serve all small businesses
Serve small businesses with
multi-lingual editions
畳
Small business needs beyond
accounting and compliance.
Payments and access to
capital
New applications leveraging
data, Al and machine learning
+3
D
Build for global scale
and innovation
Attract, inspire and retain
world class talent
Robust technology to drive
innovation at speed
Optimised operational and
financial structure
IMPACT
• Increased adoption of cloud
accounting within Xero's
existing markets
• Extension into new segments
and geographies
• Increased platform revenue
contribution
• Increased attach and usage of
ecosystem apps and financial
services products
• Improved scale and efficiency
indicators
• Revenue from new product
launches
• Disciplined capital allocation
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