Investor Presentaiton
...Achieved Through Sound Business Practices
■ Committed to staying ahead of the curve
Innovation and leadership
One of the first Regional GE channels in country to adopt HD
Forged early partnerships with OEMs to pre-load Sun TV app on their devices
Segmenting the addressable market, ahead of digitization
Established presence across key Pay TV genres that are likely to grow - Eg: Kids, Comedy, Action
Investments in state of the art technology
Strategic and Long-term Content Partnerships
Exclusive contracts with leading content producers; an ecosystem that is fiercely loyal
A formidable movie library with perpetual and exclusive rights
Prudent Business Practices
Tight control on content costs; extremely conservative on leverage
Reorienting content production in line with new opportunities.
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