Atlantic Broadband Acquisition of WOW! Ohio Assets
10
Expansion in very attractive markets
1
Ohio market stability
WOW! Ohio Key Stats
•
Strong market demographics with younger population, young families
and higher income and home ownership contribute to a stable
subscriber base
198k Customers
1.5x PSUs (1)
per Customer
•
Stable competitive dynamics enable predictably modest churn
2
Superior product offering
• WOW! has historically positioned itself as a price challenger in these
markets, keeping pricing closer to DSL offerings
⚫ ABB plans to offer superior Internet and video offerings, resulting in
upside to overall penetration rates
•
Telco presence
The majority of Ohio markets compete with two other players, namely
Charter and AT&T
Charter competes in most regions and we believe that AT&T overlaps
in the vast majority of the footprint
However only 30% (2) of the overlapping AT&T network offers 1 Gbps
services; ABB's superior internet offers a competitive advantage
29% Internet
penetration
AT&T Internet Speed Breakdown in Ohio Markets (2)
75-100 Mbps
20%
<50 Mbps
50%
1 Gbps
30%
(1) Primary service units which include Internet, video and telephony customers.
(2) Cogeco / ABB management estimates based on speed tests done on AT&T's internet service in Ohio markets.
(()) COGECO
COMMUNICATIONS
ATLANTIC
broadband
a Cogeco companyView entire presentation