Investor Overview - Q3 2023 slide image

Investor Overview - Q3 2023

RAISING THE BAR IN MARKETING Passion Points ZERO LIMITS Coca-Cola CREADITION THE ARTIST MARSHMELLO'S LIMITED EDITION MARSHMELLO Coca-Cola ZERO SUGAR Personalized Experiences SNACKSPERIMENTERS, UNLEASH YOUR SNACKCREATIVITY FANTA INFINITE POTENTIAL www BLACK PANTHER WAKANDA FOREVER ONLY IN THEATERS YOUR GIFT Music + Gaming + Sports FANTA Meals + Screen Time Partnerships We're bringing Magic to your weekends Endorsements + Collaborations Pioneering With Al Coca-Cola Coca-Cola Instantly Create, Tailor & Test Creative Content Optimized end-to-end experiences reaching the consumer with speed and effectiveness 3-6 Months over 50% Digital as a % of Total Media Spend(a) Faster Idea to Execution (a) +9% 2022 Gross Profit per $1 of Advertising Spend (b) (a) Internal estimates for 2023 (b) Change since 2019 12
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