Management Presentation slide image

Management Presentation

DISCIPLINED STRATEGY TO CREATE A DIVERSIFIED BUSINESS Pure Play Theatre and Cinema Media Company 1 (2003 - 2012) Build market share in the theatrical exhibition market and established a national presence in Canada BOX OFFICE MARKET SHARE(1) FOR FULL YEAR ENDED DECEMBER 31, 2003 I Diversified Entertainment and Media Company 2 (2012 - Present) Extend off core competencies and market position to create a diversified entertainment and media company BOX OFFICE MARKET SHARE (2) FOR FULL YEAR ENDING DECEMBER 31, 2019 Theatre Food Services Alternative Programming Other 8% Guzzo 4% Landmark 3% Empire 5% AMC 6% Famous Players 46% Guzzo 2% Theatre Food Services Other 11% Theatre Exhibition Cinema Media Landmark 12% Theatre Exhibition Film Entertainment and Content (57%)³ Digital Commerce Cineplex Galaxy 29% Primarily a Cinema Company Cineplex 75% Amusement Solutions Location Based Entertainment Amusement and Leisure (9%) 3 Scene+ Loyalty Media (34%) 3 Cinema Media Digital Place-Based Media Following a strategic focus centered around strengthening market position in the exhibition business, current management has executed on its strategic plan and transformed Cineplex into a leading and diversified Media & Entertainment Company. Cineplex is the LARGEST motion picture exhibition company in Canada. 1. Source: A.C. Nielson EDI Data Cineplex Inc. Not to be distributed, reproduced or used without permission. 2. Source: Rentrak 3. Percentages represent 2019 adjusted EBITDAAL (excl. Corporate & Other) split by division 6
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