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Investor Presentaiton

HSBC Asia - Breadth, depth and the ability to connect the world Leadership in Trade, Capital... and Wealth flows ■ Finance Asia: Best Trade Finance Bank in Asia (1997-2011) Euromoney: No.1 Cash Management Provider in Asia (2009-2011) ■ FX week: "Best Bank for FX in Asia-Pacific" (1993-2010) Euromoney: Best Private Bank in Asia (2009-2012) Strength in premium banking (1.3m Premier customers +32% vs. 2009) Network to connect Asia, and Asia to the Rest of the World Asia 20 Markets No.1 brand in Asia Well funded subsidiary model TNS: No.1 Bank in Asia's Top 1,000 Brands 2010 survey Strong Asian heritage with over 146 years of presence ■Model in-line with possible regulation Ability to raise local funding Source: Finance Asia, Euromoney, FX week, TNS 19 Rest of the World 60+ Markets
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