MGA Model Evolution in Asia
Roland
Berger
Datebao is the first in China to implement MGA model by connecting
scenarios and insurance product to cover the protection demands
Case study on Datebao
Overview
> China
> Founded in 2014
> First to implement
MGA model in China
> Internet health
insurance platform,
providing operational
service to insurers by
its InsurTech and
provide health
management service
to customers by
leveraging health
insurance.
> 8M customers
Key takeaway
* Develop creative product and cover the whole value chain
> Its first medical insurance "Family Big Box", provide healthcare
protection to whole family (3 members at least)
> Datebao almost covers the whole value chain, from product design,
pricing,re-insurance aggrangement, risk control and online promotion
> It has its own distribution to ensure "zero-commission", so that
premium is cheap enough to attract cusomters.
Partnerships with leading insurers and health agencies to
build an eco-system
> Parnters with 10 re-/
insurers
> Connect and partnership
with health management
platforms and hospitals
中国平安
PING AN
API 亚太财险
Health
Asia-Pacific P&C
中国人寿
c 太平洋保险
CHINA LIFE
CPIC
AB
6
大特保
datebao.com
太享e保
全家桶
PICC
中国人民保险
Allianz ⑪
AIG
中国太平
CHINA TAIPING
安邦保险集团
安联保险
送客基恩
DAAN GENE
大糖医
药房网
健康
yaofang.com
Hospital &
上海交通大学医学院附属瑞金医院
Clinic
iKang
Source: Desktop research, Roland Berger
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