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Investor Presentaiton

Key pillars of strength Kalyan Jewellers: Built On Core Competitive Strengths KALYAN JEWELLERS 1 Leading brand in a large market with rapidly increasing organised share driven by significant growth tailwinds 6 Robust and Effective Internal Control Processes Information technology and operations management systems to support a growing organization and showroom network with a pan India presence 2 Established Brand Built on Core Values of 7 Trust & Transparency Trusted brand synonymous with solving key pain Effective Marketing and Promotion Strategy Designed to reinforce local touch of a Pan India brand while maintaining consistent brand messaging points of the industry 8 3 Pan India Presence Extensive Grassroot MyKalyan Network Enabling Deep Distribution One of India's largest jewellery companies with a Pan India network of showrooms Grassroots customer outreach network which is a key facilitator of being considered as the neighborhood jeweller in each market 4 Hyperlocal Strategy Creating Wide Market Addressability Strong Promoters and Management Leadership 9 Hyperlocal strategy to cater to a wide range of geographies and customer segments Visionary promoters and strong management team with demonstrated track record 5 10 Wide Range of Product Offerings Diversified range of product offerings and sub brands targeted at a diverse set of customers 10 Strong Governance Framework Eminent Board of Directors from diverse backgrounds KALYAN JEWELLERS INDIA LIMITED | 10
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