PitchSend

EMEA/Asia Pacific Business Overview

UK and Ireland: transformation delivers positive results and much-improved margins; +15%* Setting the stage for sustained growth H1 FY22 Experian brand perception (since 2017) • Economic recovery and increased lender activity support volumes Transformation progressing well • Data quality and market-leading innovation driving increased win rates and new business signings Improved lending environment drives Consumer Services 18 Experian Public * Organic revenue growth for the six months ended 30 September 2021 'A brand I trust' +33% improvement 'Offers something different to other brands' +55% improvement 'For someone like me' +45% improvement experian.

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